The new reality of the economy is the emergence of companies and businesses affect the environment, so strong is the trend that even companies traditionally conflicting with the environment have begun to rethink their corporate strategy. This is the case of some companies who Greenpeace stressed his work in favor of cleaner production methods, see http://www.noticiasdot.com/publicaciones/gadgetmania/2008/03/08/greenpeace-premia-los- products-but-green-at-cebit-2008 / .
However, the big green wave, seems to clothe with its waves to all the existing industry, to the point that each industry can be developed to track products in development or in research that emphasize friendship with the environment.
Welcome the New Wave of Environmental Economics. Business and Environment Friendly.
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